Category Archives: Mequoda.com

5 Email Newsletter Best Practices You Can Fix Today

It’s amazing to see the evolution of the email newsletter – how brands use it to communicate, how the designs have changed over the years, and how the strategies of staying relevant have advanced.

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Freebie Friday: Review a Free Handbook, Win an iPad!

Happy July! Did you know we’ve released four free best practice handbooks this year?

These aren’t short little handbooks, either. These are large and in-charge 100+ page handbooks loaded with all of our best practices in multiplatform publishing, digital magazine publishing, audience development and subscription websites.

We’re so proud of these handbooks, and we know they will

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1 Secret + 7 Best Email Subject Line Examples

What copywriters don’t want you to know about writing the best email subject lines

Be a thief.

If you need to write professional email subject lines that deliver high open rates, one of the best ways to do it – and one that’s shared by almost all copywriters – is to steal ideas. And unless you live under a rock, you get some of the best email subject line examples in your own inbox every single day.

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Subject Line Spam Trigger Words

In 2014, email subject lines are just one part of the email delivery equation. Emails are delivered to inboxes based on subject lines, content, and reputation. In some cases, engagement is even applied to this filter.

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Transcribe Audio to Text: Software and Ideas for Bonus SEO Points

Software and apps for transcribing webinar and interview audio files to text

Audio transcription for your videos is a SEO strategy that is still not implemented enough today. We know that YouTube already conducts transcription of videos, but it’s unclear on how much of the audio transcription is used to index videos on the web. I’d be willing to bet that in the future, audio that is converted to text will be indexed the same as articles are today.

Just imagine a future where we are speaking our keywords in our videos. This could lead to some really funny (but awkward) videos; Just like the overly-SEO’d posts you can find on the web now.

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