Category Archives: Mequoda.com

Freebie Friday: Discover 60 Digital Publishing Secrets for Making Millions Online

It’s Friday again and we’re here with a freebie that we really want you to take advantage of.

Multiplatform Publishing Strategy: 60 Digital Publishing Secrets for Making Millions Online documents a seismic shift of historic proportions in our industry. You may be contemplating your own path into digital publishing and feeling a bit like Dorothy stepping over the threshold into Oz!

In our in-depth case studies, this report reveals the key concepts used successfully by digital publishing companies as diverse as …

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Facebook: White Hat and Black Hat Practices for Increasing Post Visibility

You may not know it, but there are things you could be doing on Facebook right now that are against their rules, or are strongly suggested against.

You may have been violating these rules in the past, too. Did you know that for a long time, you weren’t allowed to hold a contest on Facebook without their explicit permission? That’s right, all of those contests that publishers and brands were hosting on Facebook could have actually gotten them kicked off the platform, because most didn’t even know that was in their agreement when they created a Facebook page.

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We Asked You To Tell Us What You Think About Our New Handbooks and the Truth Didn’t Hurt

Have you heard the word on our newest digital publishing handbooks?
Well, the feedback is in, and we’re happy to say that our 2014 digital publishing handbooks are a hit! Have you read them yet? Here are are some of our fabulous new reviews (thank you – we’re blushing!):
“I feel inspired to put renewed focus and

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Email Call to Action Examples Done Right by Mequoda Members

If there’s one thing Mequoda is strict about, it’s aligning your free content with paid products — making sure that for every free topic you write about, there’s a paid product on the same topic. Or vice versa. On the web, we refer to this as Consistent Channel Conversion architecture, or 3C Conversion Architecture.

In email, the

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Kiplinger’s Guidelines for Third-Party Email Marketing

A few weeks ago, we got an email from Greg Krehbiel, Director of Marketing Operations at The Kiplinger Washington Editors, Inc. Like many publishers, Kiplinger works with partners and advertisers on promotional email marketing campaigns, and it’s rarely a simple process.

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