You might not have noticed the new YouTube roll-out last week, but a few big things happened that benefit professional users everywhere. GigaOM calls it, “one of [YouTube's] most ambitious redesigns since its launch in 2006.”
Category Archives: Mequoda.com
Is Your Business Communicating in Real-Time?
When former Chief Digital Officer, Jean-Philippe Maheu worked for The Ogilvy Group, he said: “Ultimately, brands need to have a role in society. The best way to have a role in society is to understand how people are talking about things in real time.”
Strategies for Playing Catch-Up With Facebook Updates
Just recently, Facebook made an entire update to their analytics and let’s just say that you can finally make sense from the numbers they’ve given you. And if you can’t—we’ve got a webinar for you. But we’re not just talking analytics, we’re also diving deeply into all of the other massive changes that have taken place on Facebook recently, some of which you may or may not have figured out and assembled yet.
5 Ways to Get More Clicks on Facebook Links
There are three ways for someone to get an article you’ve posted in their feed. First, they’re a fan and they see it when you post the article. Second, a friend saw your article and “liked” it; Third, a fan “shared” your article via Facebook after you posted it. In every single one of these scenarios, the user sees a version of the same thing: an image, a title, and a description. Maybe even a comment that you added to your entry. Here are a few ways to make those four elements more click-worthy and traffic-producing.
Modest Marketing: The Strategy That Will Survive in 2012
Sonia Simone, CMO and Co-Founder of Copyblogger Media once said, “If your reputation sucks, none of it matters. People with lousy products, crummy business practices, and shady backgrounds get found out. And word spreads with frightening speed.”
