Amanda MacArthur is a speaker, author and professional blogger specializing in business marketing, technology, small business management, and restaurant development. She has been hired to teach social media strategy, content development and search engine optimization to media companies across the country and her marketing programs have been taught all over the world. 

Amanda is currently a founding partner at BuzzFarmers, an audience development company in Providence, Rhode Island. 

Amanda is not currently accepting any new clients. To discuss possible future projects, please send an email to amanda (at) buzzfarmers (dot) com or send a friendly tweet to @amaaanda.
RECENT CLIENT POSTS

5 Email Newsletter Best Practices You Can Fix Today

It’s amazing to see the evolution of the email newsletter – how brands use it to communicate, how the designs have changed over the years, and how the strategies of staying relevant have advanced.

The post 5 Email Newsletter Best Practices You Can Fix Today appeared first on Mequoda Daily.

1 Secret + 7 Best Email Subject Line Examples

What copywriters don’t want you to know about writing the best email subject lines

Be a thief.

If you need to write professional email subject lines that deliver high open rates, one of the best ways to do it – and one that’s shared by almost all copywriters – is to steal ideas. And unless you live under a rock, you get some of the best email subject line examples in your own inbox every single day.

The post 1 Secret + 7 Best Email Subject Line Examples appeared first on Mequoda Daily.

Subject Line Spam Trigger Words

In 2014, email subject lines are just one part of the email delivery equation. Emails are delivered to inboxes based on subject lines, content, and reputation. In some cases, engagement is even applied to this filter.

The post Subject Line Spam Trigger Words appeared first on Mequoda Daily.

Transcribe Audio to Text: Software and Ideas for Bonus SEO Points

Software and apps for transcribing webinar and interview audio files to text

Audio transcription for your videos is a SEO strategy that is still not implemented enough today. We know that YouTube already conducts transcription of videos, but it’s unclear on how much of the audio transcription is used to index videos on the web. I’d be willing to bet that in the future, audio that is converted to text will be indexed the same as articles are today.

Just imagine a future where we are speaking our keywords in our videos. This could lead to some really funny (but awkward) videos; Just like the overly-SEO’d posts you can find on the web now.

The post Transcribe Audio to Text: Software and Ideas for Bonus SEO Points appeared first on Mequoda Daily.

Freebie Friday: Tips for Creating Digital Magazines in a Tablet Magazine Publishing World

Most publishers today approach the idea of digital magazines with hesitation, lacking background or experience to guide them in this wholly new enterprise.

Our brand new Digital Magazine Publishing handbook, however, answers all of the questions most publishers have, and even some they probably haven’t yet thought of.

The post Freebie Friday: Tips for Creating Digital Magazines in a Tablet Magazine Publishing World appeared first on Mequoda Daily.