Amanda is not currently accepting any new clients. To discuss possible future projects, please send an email to amanda (at) buzzfarmers (dot) com or send a friendly tweet to @amaaanda.
Amanda MacArthur is a sought-after speaker, author and professional blogger, specializing in business marketing, technology, small business management and restaurant development. She has been hired to teach social media strategy, content development and search engine optimization to media companies across the country. Amanda is currently a founding partner at BuzzFarmers, an audience development company in Providence, Rhode Island.
RECENT CLIENT POSTS
Five Publishers, Five Creative Attempts At Boosting “Likes”
You have all the control in the world getting people to “like” you when they’re visiting your website. Host a dominant “like us” button, hope it gets clicked, and you’ve earned yourself a new subscriber. On Facebook, you can gain that same type of control with a Welcome Page. Welcome Pages are designed to convince the visitor to “like” your page in the same way you use a landing page to get someone to sign up for your email newsletter.
4 Things To Remember About Building Loyalty in 2012
That’s why your 2012 digital marketing strategies should reflect the realization that every action your business takes is now public. If you were careless in a customer care email, or a sales representative was pushy, these are all things that can get put on blast on blogs and social networks; Sometimes by celebrities, authors and other influential people. If you think back honestly, how many times have you not bought a product, or not visited a restaurant based on a single negative comment you might have heard from a friend or through a Facebook post?
Community: Twitter vs. Facebook vs. LinkedIn
I wrote down a tweet once that said, “I like to say that Twitter is like a bar, Facebook is your living room and LinkedIn is the local chamber of commerce.” I don’t know the woman who wrote it, Brenda S. Stoltz from Ariad Partners, but the ideas as so relatable that I couldn’t just try and make up my own version; I decided to elaborate instead.
7 Habits of Highly Effective Bookstores on Facebook
TweetBookstore marketing is only just beginning. With the latest in digital protests against Amazon, there’s a whole new uprise in the love (and awareness of love) for the printed word. You’ve spent hours cultivating customers, rearranging
Cheap Last-Minute Ideas To Cash In On the Holiday Spirit
TweetNot to go all “Hallmark holiday” on you or anything, but even independent businesses depend on the holiday season to stay in business, some more than others. A rotten year can sometimes be recouped in the winter if you offer … Co…
